Much of this research has portrayed social networking as a potential threat to existing romantic relationships, as it provides a vehicle for communicating with alternative partners through friend requests, commenting on others’ posts or pictures, covert communication, or even engaging in cybersex ( Cravens & Whiting, 2014 Dibble & Drouin, 2014 Dibble, Drouin, Aune, & Boller, 2015 Drouin, Miller, & Dibble, 2014 Drouin, Miller, & Dibble, 2015). Alongside this rapid growth, relationship researchers began investigating how social media is used within relationships, especially romantic relationships. Implications are discussed.Īccording to Pew statistics, 65% of American adults use social media, and this has risen substantially over the last decade ( Perrin, 2015). Additionally, attachment anxiety and gender interacted with relationship satisfaction in predicting online infidelity-related behaviors when controlling for other variables. Only a small percentage of married/cohabiting couples reported engaging in social media infidelity-related behaviors however, more engagement in infidelity-related behaviors on social media was significantly related to lower relationship satisfaction, higher relationship ambivalence, and greater attachment avoidance and anxiety in both women and men. This study examined whether married/cohabiting individuals are using social media sites to engage in online infidelity-related behaviors and to what extent this related to relationship satisfaction, ambivalence, and relational attachment characteristics as reported by 338 married/cohabiting individuals from 176 families.
Limited empirical evidence exists concerning social media infidelity-related behaviors and marital relationships. Social media provides one route to behaviors that may be potentially harmful to romantic relationships, such as communicating with alternative partners, which can sometimes create relationship conflict, breakups, or divorce.
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